Marketing Manager (German Language)

As a German speaking Marketing Manager you will join the Marketing team to lead pay per click across German speaking markets.

You will report to the Marketing Operations Manager while running a portfolio of activity and managing a team of multilingual executives.

The role offers an opportunity to work on market-leading campaigns across multiple territories and languages.

Proven experience working with large, multi-channel digital marketing campaigns is essential. Previous experience in the gambling sector or other regulated verticals would be beneficial.

Preferred Skills, Qualifications and Experience

• Proven experience developing and executing marketing campaigns.


• Both agency and client-side experience is desired but not essential.


• A demonstrated experience of managing multiple language campaigns outside of native comfort within a Google managed spend tier.


• In-depth knowledge of sports and awareness of the sporting calendar in Germany.


• Strong level of mathematics, with experience in analysing numerical data, statistics and presenting / visualising data.


• SQL knowledge and coding experience, ideally in Python or Javascript desired but not essential.


• Demonstrated ability to develop and deliver strategy and management throughout the marketing process, identifying and adopting best practices to deliver against the wider company strategy.


• Strong project management, multitasking and decision-making skills.


• Fluent German, verbal and written communication skills.


• High attention to detail, with the ability to manage a demanding workload in a fast-paced and highly regulated environment.


• Managerial experience is desirable.

Main Responsibilities

• Delivering and executing the paid media strategy for multiple high performing countries.


• Overseeing the delivery of your Marketing Executives to launch new activity in key markets across multiple channels / KPIs.


• Managing and optimising budget allocation across search, social and digital branding to ensure optimum performance for each country within remit.


• Analysing sports and media trends to improve the reach and effectiveness of the marketing campaigns across multiple channels.


• Working closely with our dedicated account teams and partners such as Google to lead and progress performance optimisations.


• Mentoring, training and developing junior staff members, both within your own direct team and the wider department.


• Working with other marketing managers to collate and optimise global activity based on learnings.

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