CRM Executive

You will coordinate and execute CRM projects and campaigns, be the point of contact with all stakeholders involved and make sure that quality is delivered across all levels.

You will:

• Assist the CRM team with day-to-day tasks and coordinate CRM projects and activities as requested.


• Liaise with the Design, Content and Compliance teams to ensure delivery of campaigns, successfully and on time.


• Coordinate, set up and deliver all CRM campaigns, AB Tests, and automated programs.


• Building HTML email templates.


• Execute and deliver campaigns for different languages across multiple channels including but not limited to newsletters, direct mail and SMS’s, push notifications, and outbound phone call scripts.


• Ensure quality across all levels including but not limited to translations, content, artwork, newsletters and landing pages.


• Provide campaign monitoring and evaluation including customer support feedback.


• Use CRM tools to handle customer lists, apply segmentation and relevant compliance checks.


• Liaise and communicate with the Customer Service department to ensure the smooth running of campaigns from start to finish.


• The above list is not exhaustive, and the company reserves the right to add or remove duties as necessary to fulfil the remit of the role.

We're looking for:

• Relevant experience within an iGaming CRM organization.


• A highly organised character with attention to detail as well as being able to work with strict deadlines in a fast-paced environment


• Good knowledge and experience using HTML code.


• Copywriting and proofreading skills (English). Experience in writing engaging content for casino and sports betting audiences.


• CRM communication reporting and analysis on campaign delivery and performance.


• Proficiency in the use of Optimove / Optimail is considered an asset.


• Fluency in English, both spoken and written. Fluency in Swedish or Danish is a plus.

Employee benefits:

• Private health insurance.


• Free breakfast and lunch.


• Wellness allowance.


• Birthday leave.


• Company and team building events.


• Relocation package to Malta including flight and 2 weeks of accommodation.

Videoslots Ltd - KMP-93940