Digital Marketing & SEO Specialist

  • Basis:  Full-Time
  • Closing Date:  19 Dec, 2020
  • Job Ref:  KMP-56515

Job Description

We are seeking a person that has specialised experience in Digital Marketing and SEO. Forming part of the Marketing team the selected candidate will be reporting to the Marketing Manager.

Duties and Responsibilities:

  • To assist in the planning, execution and optimization of the online marketing campaigns and efforts.
  • Develop, implement and manage the social media strategy, including creating monthly plans for social media pages.
  • Liaise with designers to create new, creative artworks and marketing material.
  • Monitor the ongoing company presence on social media and suggest solutions to increase visibility and engagement.
  • Create monthly reports to measure the success and performance of every social media campaign and ad-hoc posts.
  • Create internal and external newsletters.
  • Contribute to the development of the strategic SEO and CRO plan in line with reaching the department’s and company’s objectives
  • Co-ordinate with the creative content team to guide them into developing targeted SEO friendly content.
  • Work with our in-house developers to manage ongoing onsite SEO optimisations.
  • Set-up, manage and measure A/B tests.
  • Assist with the management of paid campaigns where required.
  • Measure the performance of digital marketing efforts using Google Analytics.
  • Report regularly on marketing campaigns.
  • Keep up to date with the latest industry trends.

Skills and Experience:

  • A passionate digital marketer with a minimum of 2-3 years’ experience in an SEO position.
  • Excellent understanding of digital marketing concepts and best practices.
  • An effective communicator with great interpersonal skills.
  • A collaborative and diplomatic team player who is well-organised and efficient.
  • Able to prioritise and manage own workload to hit deadlines consistently.
  • Hands-on, driven and motivated.
  • You are data-savvy, analytical with a knack for reporting.
  • You will have an excellent command of English and be currently living in Malta.